Know Your Profit
Before You
Book.
TruckHQ analyzes every available load against real-time costs for each truck and ranks by true profit—not rate-per-mile illusions.
Built on ATRI industry data & real-time load board intelligence.
Real-time profit decisions for every truck.
Dispatchers see what each load really earns after fuel to pickup, tolls, deadhead, and time. The lowest-profit routes fall to the bottom, automatically.
Dallas → Atlanta
1,020 mi • 2.1 hrs to pickup
+$187/hr
All-in profit
Kansas City → Phoenix
1,170 mi • 3.6 hrs to pickup
+$142/hr
All-in profit
Memphis → Erie
790 mi • Dead market risk
-$28/hr
Net loss
Empty miles reduced
15–20%
Typical industry empty miles
35%
Guaranteed annualized savings
$1M+
The Hidden Cost Calculator
A load can look profitable and still lose money.
Rate per mile hides the real story. Here is one example load that looks great on paper, but flips negative once you count fuel to pickup, empty miles, and dead market time.
Example Load
Looks great, right?
Fuel to pickup (empty miles)
-$180
150 deadhead miles (operating cost)
-$339
Tolls (I-90 corridor)
-$47
Weather risk (winter route, CO)
-$85
Dead market — no outbound freight
-8 hrs wait
Real Profit
-$10/hr loss → Profit Per Hour
Competitive Blind Spots
What We Catch That Others Miss
Most dispatch tools stop at rate per mile. TruckHQ follows the freight reality and surfaces the penalties competitors ignore.
Hidden deadhead costs
Most tools ignore fuel to pickup.
Dead market traps
No one penalizes low-demand destinations.
Weather route risk
Zero competitors factor seasonal weather.
Broker reliability
Are you actually getting paid what's quoted?
Weekend delivery penalty
Delivering Friday = no reload till Monday.
Detention time
Slow facilities eat your profit per hour.
The $1,000,000 Annualized Savings Guarantee
We guarantee at least $1M in annualized savings during the trial.
For a 500-truck fleet, a 15% reduction in empty miles delivers over $7.2M in annual savings. If you do not hit $1,000,000 in annualized savings during the trial, we stay engaged until you do.
Fleet size
500+ trucks
Empty miles improvement
15%
Annual savings impact
$7.2M+
Guaranteed trial outcome
$1,000,000+
Stop guessing. Start dispatching for profit.
Get a live walkthrough of TruckHQ and see how Profit Per Hour changes your margin within the first week.